5 Key Elements of the Perfect Facebook Ad

Is it possible to create the perfect Facebook ad?
One that increases brand awareness, drives engagement, and leads to sales all in one go?
We’d like to think so!

But we needed a true expert on Facebook advertising to find out. One that really knows their stuff.
That’s where VP of Marketing at DigitalMarketer, Molly Pittman, comes in clutch. Molly has been experimenting, iterating, and rocking Facebook ads for more than 5 years and currently manages millions of dollars in budget for dozens of clients.

In episode #42 of The Science of Social Media, Molly shares the 5 key elements of a rock-solid Facebook ad and how to seamlessly integrate each into your next ad campaign. They include:

• Offer
• Copy
• Creative
• Audience Targeting
• Ad Scent
• 
  

A huge thank you to Molly for packing this episode full of inspiration and actionable takeaways for social media managers and marketers looking to create the perfect Facebook ad.